After the success of his last book Discover the Diamond in you the best seller, Arindam Choudhary is back with the bang this time. His new book Thorns to Competition is his first book on Marketing co authored by Rajita Choudhari.
Arindam's Earlier book, Count your Chickens before they hatch is still a favourite among the people.
It is to be noted that Arindam has three National Awards to his credits for his movies as well.
Thorns to Competition by Arindam and Rajita Choudhary offers great insight to present day Marketing.
Shahrukh Khan has again praised the ideas and creativity put in by Arindam and Rajita in the new book Thorns to Competition.
1 comment:
this book by great management guru Arindam choudhary. I hav read few pages of this book and its comprises great marketing techniques. so marketing boy must buy this
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